The snippet is standard HTML: any platform that lets you insert custom code in your site's `` or `` will work. Menu names may vary between versions of each platform; if a step doesn't match exactly what you see, look for your platform's **custom code** section — almost all of them have one. ## Your own HTML / custom-built site Paste the snippet directly into the template, before `` or ``. If your site uses a shared template (a PHP layout, a header/footer include, a static-site generator like Jekyll or Hugo), paste it there so it applies to every page at once. ## WordPress Two paths, depending on your profile: - **Appearance → Theme Editor**: edit `header.php` or `footer.php` of the active theme and paste the snippet before `` or ``. Requires a child theme (or similar) so the change isn't lost on a theme update. - **Code-insertion plugin** (recommended if you're not a developer): a plugin like WPCode ("Insert Headers and Footers") adds the snippet to every page without touching the theme files. If you build pages with **Elementor**: add an "HTML" widget to the global footer template and paste the snippet there. ## Wix Site Settings → Custom Code. Add a new code, paste the snippet, mark it to apply to every page and choose the position (head or end of ``), and publish the changes. ## Squarespace Settings → Advanced → Code Injection. Paste the snippet into the Header field or the Footer field, and save. ## Webflow Project Settings → Custom Code. Paste the snippet into "Head Code" or "Footer Code". Remember that in Webflow, custom code changes don't go live until you **publish** the site. ## Shopify Online Store → Themes → Edit code, open `theme.liquid` and paste the snippet before `` or right before ``. Save the file. ## Google Tag Manager Create a new "Custom HTML" tag, paste the snippet, choose the "All Pages" trigger, and publish the container. > **Note — Better outside GTM if you can** > > A chat that must always be available depends on the GTM container firing correctly and, if you have cookie > consent management enabled in Tag Manager itself, on that consent configuration. If your platform allows > it, it's more robust to insert the snippet directly into the site template than through GTM.